Work Warp Referral Campaign — Alisha Mowder Design

Warp Referral Campaign

Brand identity
Swag design
Print design
Campaign

I designed assets for a referral program that incentivizes existing customers to refer new users to Warp by rewarding them with branded swag. The program aims to increase customer acquisition, enhance brand loyalty, and create a community of brand advocates. I worked closely with the brand design team to explore concepts and took inspiration from 90s clothing catalogs with a digital touch inspired by early internet UI.

Creative direction by Kim Pham, Kyle Ribant
Animation by Daniel Prayago

Social

I collaborated with Daniel Prayago to bring the concept to life through animation. Each swag item was stylized within a vintage Internet Explorer image file window, with the animation following the same aesthetic.

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